Australian Football League community on DeadJournal

December 22nd, 2009 by Laura Leave a reply »

DeadJournal is a LiveJournal clone.  It isn’t very active.  Only 279 accounts were updated in the past 24 hours.  Despite this, Alexa indicated that this particular LiveJournal clone is more proportionally more popular in Australia than in the United States, where it ranks 37,038 compared to 100,135.  Australian visitors account for about 6.1% of all visitors to DeadJournal.

I was interested to see the size and shape of the Australian Football League community on DeadJournal.  To do this, I went to the Interest Search using AFL and each current and past team in the AFL. 13 people list AFL as an interest. Not all of these individuals are necessarily interested in the Australian Football League.  The AFL also stands for the Arena Football League, a defunct indoor American football.  It is possible that people listing AFL as an interest could be referencing this league, especially as the league formally folded this year.  (It was in hiatus the previous year as a result of the economic downturn.) 

Of the 13 people listing AFL as an interest, only two were Americans.  Three people did not list what country they lived in.  The other eight people were from Australia. Of these Australians, two were from Western Australia, two were from Victoria, two were from South Australia, one was from Queensland and one did not list a state. 

Six of the eight Australians listed their year of birth.  The mean, median and mode year of birth for these DeadJournal members was 1985.   That puts their age at around 24 years.

The DeadJournal people listing AFL as an interest are not very active on the service any more.  The most recent update of a journal by some one listing AFL as an interest was 66 weeks ago.  That is 15 months ago.  The mean last update for these 8 users was 309 weeks or almost 6 years ago.  The median last update was 345 weeks or 366 weeks or 6 years and 7 months ago.

The community for specific teams is even smaller than general interest in the AFL.   Of the sixteen current teams and three former teams, only three teams have people listing them as an interest.  These teams are Collingwood Magpies, Port Adelaide Power, and the Western Bulldogs.  Each of those teams has one person listing them as an interest and none list the AFL as an interest.  All of those fans are from Melbourne, Victoria.  The most recent update was for the Collingwood fan, who last updated 323 weeks ago.  The Collingwood fan does not list a year of birth.  The Port Adelaide Power fan lists a year of birth of 1987. The Western Bulldogs fan lists a year of birth of 1986.

The community for the AFL, based on interests, is small, young, Australian based and has been inactive for over three years.  It will be interesting to see how this LiveJournal clone compares to others like Blurty, Dreamwidth Studios, InsaneJournal and JournalFen.

  • adelaidedupont

    We always try to say: "Football is the winner".

    The DeadJournal spread of states seems about right and what I would expect.

    2003 seems to have been the peak of interest.

    Thanks, also, for the information on the 'other' AFL: the American indoor football league.

  • I was a fan of the American AFL league because it was pretty fast paced and Chicago had a team that performed pretty well. Meant to get to a game but never managed. :( And then the league folded.

    I was thinking about trying to do a timeline of interest on LiveJournal and mapping intersections but I need more complex software than I have now in order to do that. :(

  • I did decide to find out the extent of US interest in Australian football after I read your post.

    Was that league the Mid-American Australian Football League? (There are several leagues according to the region of the United States, and then there's the 49th Parallel games between US Revolution and the Canadian team). I noticed there were two Chicago/Illinois teams.

    What complex software do you need, and who do you know has it/would be interested in it?

    (It seems for right now, you use the graphs with Microsoft Excel/OpenOffice. A database is something else: an entirely different beast!)

  • Missed the Chicago part. Yes, there is an Australian rules football league that is local to Chicago and the midwest. I've attended one of their games. They marked off the the field with chalk and played in an area which had four baseball diamonds. They have uniforms and the whole deal. They probably had 50 people show up for the one game I attended. Most of the people were wives, girlfriends and family of the players. They brought blankets and drank wine on the sidelines.

    From what I could tell, most of the players fell in to a couple of camps: Australian expats, Americans who had been to Australian, former Rugby players, friends of people on the team.

  • What I need is some one who can do some scraping for me. For LiveJournal, I can get membership information if I request it from a friend but it needs to be done on a community by community basis, not by interest. is an example of that. For LiveJournal and the AFL, over 450 people list the AFL as an interest. I can get Facebook information based on interest. (Not easily based on groups, though theoretically I could get that from the group owner.) I can get Yahoo!Groups but that gets to be a hassle for groups with large memberships. I haven't looked at orkut, bebo, MySpace, Quizilla much but my recall is that easily scraping that information is not really feasible.

    The geography bit is an issue of cities. If I had a larger database, I might be able to make that useful. In the LiveJournal and clones sample, there are five cities. With the exception of Sydney, all the cities have one fan. Queensland has three cities. South Australia has four cities. Victoria has four cities. Western Australia also has four cities.

    I'd also like to be able to timeline things out to a degree. When did those LiveJournal and clones communities by interest die? When did people interested in the AFL join these communities?

    I can probably do some of this manually using some tools but that's a real challenge.

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